If you read my letter to Michael Dell, you'd know my battery conked out a day after the warranty was up. I don't want to spend another $1,750 to replace a one-year-old laptop, so I sucked it up and bought a new battery. After a grueling wait--how long does it take to pack a freaking battery?--it arrives; it's the wrong one.
The b-friend took up my cause for me, fighting it out with the customer service rep, then getting transferred to another one, then getting disconnected. I was too depleted to do it myself; I'd already been on the phone this week trying to sort out a cryptic SBC bill and filing a police report (my parked car was hit by a semi; needless to say there are damages).
I'm learning to get zen about these things. I temporarily supend my belief that I live in one of the most commercially savvy and powerful nations--one could argue THE most powerful--and pretend I live in Guatemala. Then I'm grateful just to HAVE Customer service. Si.
I don't believe that people are TRYING to screw me. Mistakes are human. But I do believe that companies should KNOW about mistakes. I believe we have an obligation to make them aware of things that don't work. Sure, we can tell companies about our pain through our purchasing patterns, but there are little areas where companies get comfortable because they own the market, or they know that customers are forced for multitudes of reasons to spend money on things they are hardly happy with. Dell knew I wasn't going to throw out a one-year-old computer for a dead battery, and they knew that when the wrong battery arrived I would just have to wait patiently for the right one.
When I wrote about my negative experience with Dell, I received mail and comments that supported my gripes, and I received comments about other products & services that failed to fulfill (Huh? And I thought it was just the products that I bought). I also noticed how damn good it feels to vent about bad experiences on my blog, and how useful others' comments were to me and potentially to others. (I sense ongoing writing material!)
My new blog column, The Corporate Shit List, will not be a bitch fest. Hopefully I will infuse some reason into my writing, even while I'm fuming. I think it's important for companies to understand the grief and not think I'm some crazy trying to pull together a griping militia. It will also be open to anyone who wants to send me a gripe--with one caveat: I want a story. I want emotion, and DETAILS ("Microsoft Sux" won't cut it). I want to feel your pain.
Despite my penchant for volume, your anecdote needn't be long, or well-punctuated for that matter. My objective is to create healthy conversations about products and services versus smear campaigns. I'll accept stories on any product, service, or company, provided they are not defamatory or SPAM shots meant to de-promote a competitor. I'll also accept links to blogs that tell a good story.
I'll also be thrilled to receive POSITIVE stories (I plan to write about how Geico, my car insurance company, held my hand through my little run-in with the 18-wheeler and how, another time, they made getting my car totaled a not-so-catastrophic event). If I get enough of these stories I'll start a Corporate IT List.
I've populated the category with some of my past blogs, to get things started. If we seem to generate some steam with this feature I'll blow it out by category. So come one, come all. Feel free to email me. I'm totally serious about this. I've even managed to talk the b-friend into designing a logo for this feature, so stay tuned, and send in your doosies.